An Investigation of Young Indian Consumer's Perceptions on Foreign Branded Apparels Rutilius Taurus Aemilianus Erfordernis des Marking-to-Market im Risikomanagement

Erfordernis des Marking-to-Market im Risikomanagement

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An Investigation of Young Indian Consumer's Perceptions on Foreign Branded Apparels Rutilius Taurus Aemilianus Erfordernis des Marking-to-Market im RisikomanagementMaster's Thesis from the year 2014 in the subject Business economics Offline Marketing and Online Marketing, grade: Merti, University of Lincoln (Graduate School), course: Master's in Business Administration, language: English, abstract: The study is based on analyzing young Indians perceptions on foreign branded apparels and analysis of Indian youth customers behavior. The investigation primarily aimed at analyzing young Indian customers behavior and