Lorea Dia Color New Formula 4.12 Ash Iridescent Brown 60ML Curl Luster Leave product on hair until

Leave product on hair until desired level of lift is achieved

We stand behind the quality of our product

The kindest of color

and a signature professional finish

Professional Quality: Trusted in professional settings like offices and healthcare spaces

Lorea Dia Color New Formula 4.12 Ash Iridescent Brown 60ML Curl Luster Leave product on hair untilL'Oral Professionnel Dia Color Demi Permanent Gloss Color is the perfect solution for those seeking vibrant, glossy color without the harshness of ammonia. This alkaline demi permanent color is enriched with up to 92% natural origin ingredients and Melanin Gap Filler Technology, which restores color and shine while replicating natural melanin. Ideal for first time color users, those looking to refresh their hair color, or those seeking up to 70% grey